Japan’s auto giant Nissan Motor Co., Ltd. Launched their business plan on March 25, 2024. Nissan’s new business plan aims to enhance profitability and competitiveness in the highly competitive Indian automotive market. This strategy serves as a bridge between the company’s Nissan NEXT business transformation scheme (fiscal year 2020 to fiscal year 2023) and Ambition 2030, the company’s future vision. The plan outlines immediate priorities for fiscal years 2024 to 2026, along with medium to long-term strategies extending to 2030.
Major diverse products lineup
Nissan plans to introduce 30 new models in the next three years: 16 electrified and 14 internal combustion engine (ICE) vehicles. This caters to varying customer requirements in markets with differing rates of electrification. Due to high market demand for EVs, Its aim to unveil a total of 34 electrified models from fiscal year 2024 through 2030. By fiscal year 2026, electric vehicles are projected to represent 40% of global sales, increasing to 60% by the decade’s end.
What is the major plan of Nissan Motor for India?
As Nissan Motor brief in their 3 years going forward plan for India. They will launch three all new models of vehicles in Indian market. The strategy involves elevating India to an exporting hub by ramping up production to 100,000 units per year. Given the rapid growth of the Indian automotive market, this move is crucial.